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Trends & highlights

15 May 2024

Special report

AI and fantasy flavors emerge as Gen Z influences fresh taste-driven innovations

From ‘juicy’ flavors such as red apple and passionfruit to ‘green’ flavors like lime and apple — consumers are increasingly interested in exotic flavors and textures, giving way to sensory innovations worldwide. Though “mindful” of their food choices, Gen Z and Millennials, in particular, are not willing to compromise on taste or quality.

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Video

Lupwi: Harnessing Andean superfood lupine for elevated plant-based beverages

Highlighting indigenous ingredients and superfoods that are grown in Ecuador, Lupwi, a plant-based beverage brand, is tapping into the growing demand for dairy alternatives. We speak with co-founder María del Pilar Mora about the company’s tie-up with Tetra Pak and how it supports local communities as well as a circular economy.

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On-demand webinar

The Editor Presents: Sensational Snacking

The World of Food Ingredients brings you the Snack edition online, focusing on insights shaping NPD and lifestyle trends driving consumer habits. We look into taste innovations that embrace cultural heritage and local flavors. Meanwhile, in food safety, we look at herbs and spices that impart natural preservation properties. 

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