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Trends & highlights

15 May 2024

Special report

AI and fantasy flavors emerge as Gen Z influences fresh taste-driven innovations

From ‘juicy’ flavors such as red apple and passionfruit to ‘green’ flavors like lime and apple — consumers are increasingly interested in exotic flavors and textures, giving way to sensory innovations worldwide. Though “mindful” of their food choices, Gen Z and Millennials, in particular, are not willing to compromise on taste or quality.

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Video

Lupwi: Harnessing Andean superfood lupine for elevated plant-based beverages

Highlighting indigenous ingredients and superfoods that are grown in Ecuador, Lupwi, a plant-based beverage brand, is tapping into the growing demand for dairy alternatives. We speak with co-founder María del Pilar Mora about the company’s tie-up with Tetra Pak and how it supports local communities as well as a circular economy.

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Innovation highlight

Nescafé Espresso Concentrate coffee brews barista-style cold coffee for at-home market

Nestlé’s Nescafé is tapping into the cold coffee trend with the launch of its premium Espresso Concentrate Coffee. Tailored to capture the out-of-home cold coffee experience, the liquid coffee concentrate brings barista-style personalized iced coffees to consumer homes, says the brand.

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