McDonald’s optimizes reusable packaging with RFID tech after France tightens waste rules

McDonald’s France is boosting its use of reusable restaurant containers with Checkpoint System’s radio-frequency identification (RFID) technology. The partnership coincides with the country’s new rules to fight waste. We take a closer look at the fast-food giant’s circularity plans in France.

Today’s Top Stories

► Arla Foods to replace plastic caps with fiber-based alternative for milk cartons
► Clean label colors: US retailer introduces on-pack code system for dietary restrictions
► Hinojosa boosts packaging solutions presence in Southern Europe with shares acquisition

► Cellr creates e-label solution amid incoming wine label regulations

► Circular report calls for technology adaptation and recycling investments

ZWE calls for “serious overhaul” of EU Waste Framework Directive to achieve circular economy

The Waste Framework Directive revision is a missed opportunity, says Zero Waste Europe (ZWE). While the NGO welcomes the European Commission’s proposal to introduce EU-wide food waste reduction targets, it argues the proposal did not address critical issues in the waste sector. We speak to ZWE’s waste policy officer about the issue.

Barrier coating innovation

According to Innova Market Insights, barrier coating innovation is transforming how products are protected and boosting environmental sustainability in packaging. These advanced coatings create a barrier against moisture, oxygen, light and contaminants, keeping products fresh and reducing food waste.